Founded in 2020, ShakeyFam is an American online store. The slogan of the brand is "We Don't Take L's.", and is being put on the global map by the founder Ryan Shakes. With a keen eye, Shakes was able to identify a missing part of the market by bringing clothing apparel and leveraging technology that is affordable for consumers to the forefront of the industry. Shakes said, "We understand that many people especially kids out there aren't comfortable with spending hundreds of dollars on little things like earphones. So we wanted to come up with a way that we can make not only affordable clothing apparel, but also quality bluetooth earphones that deliver decent sounding audio right to your doorstep." He also pioneered using TikTok as a platform to connect and relate to customers in a way that has never been done before.